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Madeira: a year-round destination for family fun

Words by Jennifer Prince

From exploring the largest city – and capital – of the archipelago, to the lesser-known coastlines across the region, we’ve handpicked some extraordinary experiences to give you a sense of what a luxury family holiday to Madeira could look like…

Traditional wicker toboggan ride with passengers being pushed down a paved street.
Stories for... The Head

Luxury holidays to Madeira are already known for their active side. Hiking the Levada walks for their picturesque views, feeling the rush of adrenaline as you gain speed in a traditional toboggan ride through Funchal’s steep streets, and fuelling sun-filled days with one too many pastel de natas; it’s the postcard-perfect example of a destination geared towards active families in search of adventure.

And yet, few are aware of just how much this small archipelago has to offer, no matter the time of year you’re travelling in. Best suited to families whose children are old enough to enjoy the likes of canyoning, kayaking and mountain biking just as much as a beach day, there’s plenty to fill an exciting itinerary for a short half term stay or longer summer sojourn.

Adventures in Funchal

It’s no surprise that luxury family holidays to Madeira gravitate towards its cosmopolitan capital. There’s much to take in; from the old town’s cobbled streets, quaint squares and quintessential craft shops, to the vibrant colours of the ‘portas pintadas’ project, and natural beauty of the city's many gardens. Funchal may not be a giant in stature, but it’s one mighty destination when it comes to culture.  

Extraordinary
experiences

    • Aerial view of a coastal city with red-roofed buildings, a harbor, and the ocean stretching to the horizon.
      Tour Funchal from a sidecar

      Travel in style on a classic sidecar tour, heading either east or west along the coastline from Funchal. Choosing the former winds through the storied streets of the old town, before climbing to where the Cristo Rei statue faces panoramic views worth the ascent. The latter, also routes upwards, through the traditional fishing village of Câmara de Lobos, and onwards to the famed glass skywalk atop Europe’s second-highest sea cliff.

    • Three dolphins swimming just below the ocean surface in clear blue water.
      Watch whales and dolphins off the coast of Funchal

      Setting out from the marina to glide over glittering blue waters, keep your eyes peeled to watch dolphins and whales swim to the ocean’s surface. There’s something truly special about seeing these majestic creatures in their natural habitat, and an added sense of adventure in travelling by rib boat.

    • Traditional confectionery shop interior with shelves of packaged sweets, cakes, and decorative vintage tins.
      Decipher the clues of Funchal city

      Personalised especially for your family, head out on a treasure hunt tour to find the sights of Funchal. With the help of a local guide, you could be visiting the markets, shops, restaurants and museums forming an ever-evolving culture and lifestyle here. Though telling you exactly which stops are en route would be cheating…  

Where to stay

Reid's Palace, A Belmond Hotel, Madeira

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The Reserve

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More across Madeira

A year-round tropical climate means the great outdoors is the main attraction across Madeira. Dramatic volcanic landscapes, famed hiking trails flanked by forests, flowers and vineyards, plus coastal villages with a seaside feel make sure the indoors is only needed when it’s time to rest your head.  

Extraordinary
experiences

    • Small waterfall cascading into a clear pool surrounded by rocky cliffs and lush vegetation.
      See the island’s authentic side

      Meandering through verdant valleys and winding mountain roads, a private jeep tour takes guests to the picturesque viewpoints hidden in the rugged landscape of northern Madeira. Taking in such spellbinding scenery is best when stopping at a mountain picnic area to enjoy a traditional Madeiran espetada – a dish of beef marinated in garlic and bay leaves, grilled outdoors over an open fire.

    • Aerial view of a rugged coastal peninsula with turquoise and deep blue waters, a sandy shoreline, and mountain peaks under a clear blue sky.
      Sail across to Porto Santo

      An island holiday wouldn’t be complete without venturing out to sea for a spot of exploration. Satisfy any cravings of curiosity on a day trip to nearby Porto Santo – a smaller island accessible either by private speed boat or a first-class cruise ticket. Spend a day touring the island; making the most of its fine golden sands.

    • Watercolor paint sets, brushes, and paper arranged on a wooden table with vibrant splashes of color.
      Be the artist behind your holiday souvenir

      Rarely can you capture the essence of a holiday only through your own eyes. Here, however, you’ll have the opportunity to translate the sights of your stay into watercolour, in a calming session focused on creativity for all levels of ability. It can even be held wherever you please, though we’d suggest the Vale Paraíso Garden.

Where to stay

Saccharum

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When to travel?

The simple answer is: anytime. But because no two families are ever quite the same, we’ve detailed why each of our Madeira school holiday breaks might be best for your unit.

  • Fireworks bursting over a waterfront at night, reflected on the water below.
    Christmas & New Year

    Leaving the cold of winter behind for the mild subtropical temperatures on Madeira, enjoy outdoor adventures alongside the festivities of Funchal city. We’d recommend the Christmas markets and spectacular fireworks display adorning the sky on New Year’s Eve.

  • Performer in an elaborate blue feathered carnival costume surrounded by dancers in matching blue outfits.
    February half term

    Often the perfect opportunity to see the Madeira Carnival in action, expect parades and parties across the island, with the best of them all on the streets on Funchal. When the stars (read: dates) align, this isn’t one to be missed.

  • Silhouetted hikers standing inside a cave, overlooking a coastal landscape with mountains and the ocean.
    May half term

    The islands sunny disposition warms up into May half term, though not too much to put an end to any exciting activities in the great outdoors. It’s the ideal month for switching between time spent in nature and lounging by the pool.

  • Person sitting in a natural rock pool beside a rugged coastline and ocean cliffs.
    Summer holidays

    Swap high mountain hikes in the midday sun for an early morning start or a shaded route through laurel forests to find cascading waterfalls. Let the extended school holidays allow for a longer stay, spent swimming in natural volcanic pools, spotting sea life, or chartering a private yacht for a beach day on Porto Santo.

  • Aerial view of swimmers in a natural ocean rock pool beside crashing waves.
    October half term

    Mirroring the May half term, pleasant weather characterises a stay here in October half term, yet the lingering memory of summer keeps the surrounding waters warm enough for swimming in the sea.

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Get in touch your way…
We customise every trip to you and our quotes are bespoke. We’re here to offer advice, recommendations and answer your questions.
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    Explore more of
    Madeira

    Made for travellers who like their winter sun with a little more depth, luxury Madeira holidays offer up subtropical gardens, volcanic scenery and Atlantic views that sit alongside grand hotels, vineyard terraces and a quietly cosmopolitan capital.